Our founders - no concessions

When it comes to fine jewelry, you can have it all. Luxury can be affordable. Design can be accessible. Indulgence can be ethical. AUrate: handcrafted in NYC.

Meet the founders

Sometimes brunch changes your life. At least, this was true for our founders, Sophie Kahn and Bouchra Ezzahraoui. Years after meeting in Graduate School at Princeton, and deep into careers at Marc Jacobs and Goldman Sachs respectively, a weekend brunch turned into a rumination on why modern fine jewelry was so unaffordable, and so uninspiring.

Our beginnings

In 2015, many late nights and some more brunches later, AUrate was born. Sophie, originally from the Netherlands, possesses fashion industry experience and a sharp eye, along with her homeland's passion for clean, minimal architecture and design. Hailing from Morocco and France, Bouchra brings to AUrate an innate appreciation for artisanship and craft, as well as a wealth of experience in business finance.

Our beliefs

What they have in common is as important as their complementary backgrounds: a determination to do better, make beautiful things, and use AUrate to create meaningful, positive change.

Our approach

We approach our jewelry design in the same way we approach our wardrobes – a solid foundation of well-made classics, with the occasional wild card to add a bit of interest. Our Staple Collection is a tightly curated array of perennial classics, perfect for investing in: the delicate diamond bracelet, the go-with-everything necklace, the signature ring.

Our story

Years after meeting in Graduate School at Princeton, a weekend brunch turned into a rumination on why modern fine jewelry was so unaffordable, and so uninspiring.

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